Wednesday, May 05, 2004

It's about the Product

GM has tried heavy discounts to sell its cars, but you can't perfume on a pig. GM probably has some of the best deals out there, and yet its sales are barely up. Why? Could it be because no one in their right mind would buy an Impala over an Accord no matter how much money they save? Until GM makes cars people want to buy (and the bland new Malibu doesn't count), they're going to have lackluster sales. The new Corvette, and possibly the G6 will help things, but Buick's and Chevrolet's car line is just not anything special. The truck line is what keeps this company in business.

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